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What is bleed?

The ‘bleed' is the area of the design that will be trimmed off when your artwork is cut to its final size. All elements of your design that extend past the ‘trim’ are said to ‘bleed’ off.

The ‘bleeds’ purpose is to make sure your design reaches past the finished ‘trim’ by 3mm on all edges so that you don’t see any unsightly white edges on your final product.